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District School Board of Niagara
Policy School Operations

G-21 Advertising in Schools

Date Feb 2026
Review Feb 2031

The District School Board of Niagara (DSBN) is committed to student success by working together to inspire, empower, and support all learners to achieve their full potential.  To maintain our educational environments, it is important that exposure to advertising within in-person or virtual school settings is carefully considered. 

To ensure that students are not unnecessarily exposed to commercial advertising no person, business or organization shall be permitted to advertise, distribute, promote, offer for sale or sell, directly or indirectly, any product, activity or service to students in a school either in-person or virtually or on school property without permission from the School Administrator(s) and the Associate Director of Education, Corporate Services. Materials approved for advertising or distribution will be in keeping with the DSBN’s strategic plan and will not be in contravention of any DSBN Policy.

Fees may be charged, or in kind received goods/services, for commercial advertisements with approval of the School Administrator (s) and the Associate Director of Education, Corporate Services.

Items that may be considered advertisements but are acquired and physically placed in schools through the DSBN’s official procurement process are administered through Purchasing Services. These items are governed by the terms of procurement contracts and are therefore exempt from the terms of this policy (e.g., beverage and snack vending machines).